She tweeted to Doritos after Olympic-qualifying run. Now the company has its eye on her

Holly Zachariah
The Columbus Dispatch
Former Buckeye Christina Clemons, left, finished third in the 100-meter hurdles to qualify for the Tokyo Olympics.

Sure, Ohio State University graduate Christina Clemons is headed to the Tokyo Olympics after her dazzling performance in the 100-meter hurdles Sunday night.

But it was her earrings that sent that crazy world known as the interweb on fire.

She had an itsy-bitsy bag of Doritos dangling from each ear — purchased for $8 the day before her competition at a Hot Topic in Eugene, Oregon, according to Yahoo Sports.

And yes, they were Cool Ranch. Don't judge.

"When I bought them. I didn’t think it would be a big thing at all,” Clemons told Yahoo Sports. “I was like, ‘Oh, these are so cute.’ I love Doritos and they matched my uniform, so I decided to wear them in the final.”

But after she tweeted about them, the world went mad.

Read more about Christina (Manning) Clemons' time at OSU: Fast friends

Clemons, who competed as Christina Manning when she raced at OSU, finished in the top three in the 100-meter hurdles at the U.S. Olympic track and field trials by the slimmest of margins, holding off the fourth-place finisher by five-thousands of a second. 

She graduated from Ohio State with a degree in criminology in 2012 and has three school records that still stand — the 60-meter dash (7.23), 60-meter hurdles (7.91) and the 100-meter hurdles (12.68). She was also a four-time Big Ten Track Athlete of the Year and 2012 Big Ten Conference Female Athlete of the Year.

Yet she has had setbacks: A ruptured Achilles tendon in 2013 meant she wasn't healthy enough to make the 2016 Summer Games.

But oh, about those tiny bags of goodness dangling from her ears. It isn't the first time she has made a fashion statement. As Yahoo Sports pointed out, she once wore a jeweled headband.

But this time, others noticed.

Doritos noticed. Responding to Clemons' tweet, Doritos told her to "hit our DMs."

But they didn't stop there with the adoration.

She already has been a fan favorite because of her perseverance through injury. And her emotional interview after her trials only brought her new fans. If it leads to opportunity, so be it, she told Yahoo Sports.

“Someone from Doritos reached out to me saying they would like to talk to me next month,” Clemons said.

Asked if she’d be open to endorsing Doritos during the Olympics, Clemons laughed and said, “100 percent, of course. I would love that.”

hzachariah@dispatch.com

@hollyzachariah