Ohio State lacrosse player Mitchell Pehlke lands endorsement deal with Degree Deodorant

Joey Kaufman
The Columbus Dispatch
If the NCAA passes legislation to allow college athletes to profit from the use of their name, image and likeness, athletes such as Ohio State lacrosse player Mitchell Pehlke could be paid to promote products on his YouTube channel or TikTok account. “There’s definitely different ways I can make money in that space,” he said.

Ohio State men’s lacrosse player Mitchell Pehlke has joined a marketing campaign with Degree Deodorant, taking advantage of new rules that allow college athletes to make money from the use of their name, image and likeness.

The company announced on Wednesday a list of 14 college athletes from multiple sports who will be a part of its #BreakingLimits team.

It’s one of the most high-profile deals for a Buckeyes athlete since endorsements became permissible last week after the NCAA suspended its longstanding amateurism policies.

Pehlke announced his involvement with Degree Deodorant in a series of posts across his social media accounts.

“I’m so excited to be part of @Degree’s #BreakingLimits team to inspire more people to move beyond their limits and push for their goal,” he wrote in a post on Instagram. “I am no stranger to pushing myself hard to reach my goals. Throughout my lacrosse career I have sacrificed so much to get to where I am.

“I am a firm believer in setting your expectations of yourself and your goals as high as possible no matter what! My motto is to never stop out working my competition. One thing I know about myself is I will always work harder. As a #DegreePartner, I look forward to sharing my full story with you.”

A junior at Ohio State, Pehlke is an aspiring YouTube personality who has 14,800 subscribers on his popular channel.

He scored three goals and finished with four assists in six games during his sophomore season this past spring.

jkaufman@dispatch.com

@joeyrkaufman