One year after the Southeastern Conference announced plans for Oklahoma and Texas to join the conference, the Big Ten responded with stunning news of its own.
USC and UCLA are joining the Big Ten Conference starting as early as 2024.
These additions transform the Big Ten from a regional to a national conference while severely damaging the Pac-12 with the departure of USC and UCLA.
The move grows the Big Ten from 14 to 16 teams.
Reaction to the news was quick on Twitter. Here's what media and fans are saying about the moves.
Are USC, UCLA ready for cold weather Big Ten road games?
USC fan says he hates leaving the Pac 12
He doesn't want to see USC play Iowa
Could Oregon and Notre Dame be next for the Big Ten?
Could USC and UCLA be the answer for Ohio State's prayers?
Are you ready for 9 a.m. Big Ten games?